- Meta’s Threads tops iOS downloads, hitting #1.
- This comes as rival X stumbles under Musk’s leadership.
- Shows demand for less toxic alternatives as X sheds users.
Threads’ Revival
Meta’s fledgling social app Threads captured the most Apple downloads this week, signaling rising traction versus ailing platform X.
Six months after launch, Threads’ text-based interface recalls X. Still, it avoids recent blunders plaguing Elon Musk’s site.
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Soars to #1 on iOS
Threads first spiked on debut before stabilizing with steady user gains. Expanding to the EU last week preceded hitting #1 on the iOS store while sitting in the top 5 on Android.
That’s as X sheds users and advertisers under Musk’s controversial leadership. Racist tweets and alienating top sponsors place his $44 billion acquisition at risk.
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Outshining X
Threads now tally 35 million daily active users, nearing Musk’s goal for X at takeover. Its ascent contrasts X’s woes and actualizes Meta CEO Mark Zuckerberg’s billion-user vision for Threads as a “more positive” network.
The fledgling platform still has hurdles, but its viral takeoff spotlights the demand for less toxic social media alternatives to a polarized climate.
