- Geniebook cuts staff due to declining online learning demand
- The company shifts focus to in-person tutoring
- It maintains a significant user base across multiple countries
Back to the classroom
Geniebook, a Singapore-based edtech startup, recently laid off 11 employees—about 3% of its workforce.
This marks the company’s third round of layoffs since 2023, reflecting a shift in demand from online to in-person learning following the Covid-19 pandemic.
Rightsizing for the future
CEO Neo Zhizhong acknowledged the company’s aggressive expansion during the pandemic to meet online education demands.
The recent cuts primarily affected roles focused on online capabilities, including teachers limited to virtual instruction and software engineers.
Balancing act
Despite the downsizing, Geniebook maintains a strong presence in Southeast Asia and China, boasting 250,000 users.
The company continues to offer both onlin
