By using this site, you agree to the Privacy Policy and Terms of Use.
Accept
TechziTechziTechzi
  • Home
  • Community
    • Our Review
    • Join Our Slack community
    • Referral: Richieee
    • Referral: 6 for 6
  • Publications
    • Special Report: SE Asian Startup Funding
    • Top 30 Most Funded Southeast Asia Startups
  • Agencies
  • About
    • About us
    • Contact
Search
© 2023 Techzi . All Rights Reserved.
Reading: Neil Patel Observes A Change with Click-Through Rates
Share
Font ResizerAa
TechziTechzi
Font ResizerAa
Search
  • Home
  • Community
    • Our Review
    • Join Our Slack community
    • Referral: Richieee
    • Referral: 6 for 6
  • Publications
    • Special Report: SE Asian Startup Funding
    • Top 30 Most Funded Southeast Asia Startups
  • Agencies
  • About
    • About us
    • Contact
Have an existing account? Sign In
Follow US
© 2023 Techzi . All Rights Reserved.
Strategy

Neil Patel Observes A Change with Click-Through Rates

Neil Patel
Last updated: February 12, 2024 1:45 pm
Neil Patel
Share
2 Min Read
SHARE
Neil Patel is a New York Times Bestselling author. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. He was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
Guest Author: Neil Patel

We analyzed 10 million search results over the last 3 years to see what’s changing with organic click-through rates.

Here’s what we learned.

Click-through rates have fallen 2.83% in the last 3 years.

If you used to put the year in your title tag it used to help increase click-through rates, but it doesn’t provide much of a difference anymore.

The number 1 spot on Google used to get 25.91% of the clicks. The number 1 listing now gets 27.13% of the clicks.

Position 2 now gets a higher percentage of clicks compared to before. Position 2 used to be at 15.32% and now it is at 16.98%.

3 years ago, the click-through rates for positions 8 through 10 were roughly the same.

That still holds true today. URLs that contain the same term people searched for still have roughly a 39.25% higher click-through rate.

People still prefer positive titles over negative ones. Positive titles had a higher click-through by 4.22% 3 years ago and they currently have a higher click-through rate by 3.87%.

People don’t care if your title tag is a question or a statement.

The click-through rates are roughly the same.

Whether click-through rates are going up or down, keep in mind Google has continually driven more traffic to websites each year than the previous year.

In other words, more people use Google to perform searches, which benefits companies and marketers.

Check out the original tweet here

TAGGED:div5

Sign Up For Daily Newsletter

Be keep up! Get the latest breaking news delivered straight to your inbox.
By signing up, you agree to our Terms of Use and acknowledge the data practices in our Privacy Policy. You may unsubscribe at any time.
Share This Article
Facebook X Copy Link Print
Share
Previous Article Anonymous Sudan Vows More ChatGPT Attacks Over “Dehumanizing” Palestine Views
Next Article Imagine not wasting ANY time updating others

Subscribe to our newsletter to get our newest articles instantly

Please enable JavaScript in your browser to complete this form.
=

Stay Connected

XFollow
InstagramFollow
YoutubeSubscribe
TiktokFollow

Latest News

Techzi is Pausing
Media December 24, 2024
Twitch Pioneer Emmett Shear Launches Mysterious AI Venture
AI December 24, 2024
OpenAI CEO Labels Musk a ‘Bully’ in Latest Tech Titan Clash
AI December 24, 2024
AI Revolution Could Spark Live Entertainment Boom
Culture December 24, 2024

You Might also Like

Crypto & Web3

Decentralised Finance (DeFi) – The currency of tomorrow or an elaborate scam

February 12, 2024
AIDeep Tech

Ready Player One

February 22, 2024
CreatorsHealth-Tech

Richieee’s Health Tech Trends to Watch in 2024

February 12, 2024
Deep Tech

Vietnam Emerges as Key Semiconductor Hub Amid China Diversification Push

November 19, 2024
FAANG

Amazon Expands Palm Recognition with New Amazon One App

April 4, 2024
Mobility

Carro Revs Up for $1.5B Valuation Ahead of IPO

April 18, 2024
FAANG

Amazon Takes On Goodreads With ‘Your Books’ Discovery Tool

February 12, 2024
Deep Tech

Amazon’s Drone Delivery Dreams Face Noisy Reality

August 23, 2024
Fashion

China Probes Shein Over Data Handling Before US IPO

February 12, 2024
FintechSaaS

Tonik’s Digital Banking Symphony Hits High Notes in Philippines

July 23, 2024
AI

OpenAI to Launch App Store for AI-Powered Chatbots Next Week

February 17, 2024
Fintech

The Rise of Neobanks in Emerging Markets

July 16, 2024

Techzi

SE Asian tech news: Free & Comprehensive. Read more

Quick Links

  • Logistics
  • Marketplace
  • Mobility
  • Startups
  • VC
  • Food tech
  • Gaming
  • Health-Tech
  • Media
  • Social Media
  • SaaS
  • Travel

Quick Links

  • AI
  • Edutech
  • Climate
  • Creators
  • Crypto & Web3
  • Culture
  • Deep Tech
  • e-Commerce
  • FAANG
  • Fashion
  • Fintech

Techzi Tech Newsletter

FREE and Curated by Tech Insiders

Legal

Privacy Policy

Terms & conditions

TechziTechzi
Follow US
© 2024 Techzi . All Rights Reserved.
Welcome Back!

Sign in to your account

Username or Email Address
Password

Lost your password?