Greg Isenberg is a multi-exit Silicon Valley entrepreneur and owner of Late Checkout product studio. He has:
- Headed Product Strategy at WeWork
- Been an advisor to Reddit
- Founded a startup, Islands, which was sold to WeWork
- Founded 5by, which was sold to StumbleUpon
Guest Author: Greg Isenberg
27 phrases to remember for 2024 if you’re an entrepreneur, solopreneur, mulitpreneur or creator:
1. paying customers are the best VCs
2. a deal isn’t done it until the check cashes
3. move in silence or move loudly, nothing in between
4. you are not your company
5. cash flow > valuation
6. copycats are a nuisance, not killers
7. the gasoline for the internet is attention
8. you create your own narrative
9. scarcity sells. if something is sold out, you want it 10x more
10. taking a break doesn’t mean you’re lazy, burn out is real
11. luck favors the bold
12. venture capital is money with strings attached
13. date the product, marry the niche
14. get loud on the internet
15. community is your edge and your marketing bank account
16. don’t be cookie cutter, there is enough of that
17. distribution might be king, but community is the kingdom.
18. social = owning billboards on the internet
19. a good business: selling sawdust
20. it’s still mindblowing to me that someone will pay you to press some buttons and push publish on the internet
21. there’s no middle class for solopreneurs or creators
22. when everyone zigs, zag
23. “To build something people love, you must do something more than what they expect.”
24. Knowing when enough is enough is a super power. Never enough money, never enough followers, never enough whatever.
25. every business has a few near death experiences, it’s okay
26. your business strategy: get going then get good
27. It’s easy to be average. You can’t commit to anything, don’t take risks, have anxiety to do anything new, and you waste a lot of time.
Don’t be average.
Check out the original tweet here.
