Greg Isenberg is a multi-exit Silicon Valley entrepreneur and owner of Late Checkout product studio. He has:
- Headed Product Strategy at WeWork
- Been an advisor to Reddit
- Founded a startup, Islands, which was sold to WeWork
- Founded 5by, which was sold to StumbleUpon
Guest Author: Greg Isenberg
How to build a profitable internet business:
Old way
– Build a product
– Fancy website
– Complex, expensive tools
– Sales Funnel
– Paid Ads
New Way
– Find an underserved audience through content
– Create an accessible private community on a platform like Skool, FB Groups or WhatsAp
– Simple landing page with 1 call to action
– Build products & service they’ll beg to buy
Build trust, create profit.