- Tictag raises $1.3M to gamify data annotation.
- The startup converts complex tasks into mobile app quests.
- Expansion plans include new features and growth across Asia.
Turning data into bite-sized quests
Singapore-based startup Tictag has raised $1.3 million in pre-Series A funding, led by M Venture Partners.
Tictag, founded in 2019 by AI professionals, aims to simplify data annotation by converting complex tasks into gamified “quests” on a mobile app platform.
This innovative approach allows companies to collect, classify, and annotate various types of data accurately and affordably.
New features on the horizon
Tictag plans to use the fresh capital to accelerate its expansion across Asia and enhance its technology. The startup already operates in Singapore, South Korea, and Indonesia.
CEO Kevin Quah expressed excitement about growing both the customer base and the “Tagger” community – app users who earn rewards by performing data annotation tasks.
In addition to its expansion plans, Tictag is launching new audio and image data collection features.
These tools will enable companies to rapidly create original or bespoke quality datasets at scale. The investment brings Tictag closer to its vision of making data accessible and beneficial for everyone.
