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Reading: Zuckerberg’s Low-Key Election Strategy Pays Off After Trump Victory
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Zuckerberg’s Low-Key Election Strategy Pays Off After Trump Victory

Rary Maharani
Last updated: November 12, 2024 1:27 am
Rary Maharani
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1 Min Read
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  • Meta avoided election drama by reducing political content
  • Zuckerberg’s cautious approach protected Meta from controversy
  • The company faces steady business prospects under Trump’s presidency

Contents
Zuck Keeps His Head DownPlaying Nice Pays OffBusiness Rolls On

Zuck Keeps His Head Down

In a notable departure from past elections, Meta CEO Mark Zuckerberg opted to minimize political content across Facebook, Instagram, and Threads during the 2024 presidential race.

The company halted voter registration initiatives and scaled back news recommendations, marking a clear shift from its previous high-profile election involvement.

Playing Nice Pays Off

The hands-off approach paid dividends for Meta. Unlike previous elections, the tech giant avoided major controversies and congressional scrutiny.

This stands in stark contrast to rival Elon Musk, who threw his full support behind Trump through both financial backing and platform influence.

Business Rolls On

Despite Trump’s previous rhetoric about jailing Zuckerberg, experts predict minimal disruption to Meta’s operations under the new administration.

Zuckerberg’s careful strategy – including private meetings and public praise – suggests a pragmatic path forward for the social media giant.

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