- YouTube launches Shopping Affiliate Program with Shopee in Indonesia
- Creators earn commissions from product recommendations
- Initiative supports MSMEs and enhances digital shopping experience
Empowering Creators
YouTube has officially rolled out its Shopping Affiliate Program in Indonesia, partnering with e-commerce giant Shopee.
This innovative program enables content creators to earn commissions by recommending products in their videos, opening up new revenue streams for YouTubers.
Seamless Shopping Experience
The new feature allows viewers to easily find and purchase products showcased in videos. Creators can tag Shopee products in both existing and new content, including live streams.
Viewers can access product information directly from video descriptions or through dedicated buttons, streamlining the path to purchase.
Boosting Local Economy
This strategic move aims to support Indonesia’s digital ecosystem and empower MSMEs. YouTube plans to expand this program to Thailand and Vietnam in the coming weeks, with intentions to onboard more e-commerce partners.
The initiative builds on the platform’s success with similar programs in the United States and Korea.
