- Elon Musk’s cousin felt overwhelmed after joining Twitter, per new book.
- Author recounts James Musk sobbing in HQ phone booth over job fears.
- Even Musk’s cousin agonized over pressure cooker environment under billionaire’s leadership.
A breaking news from Twitter
Elon Musk’s cousin felt overwhelmed and afraid of losing his job shortly after joining Twitter’s leadership team last year, according to tech author Ben Mezrich’s new book “Breaking Twitter.”
Mezrich claims that James Musk, brought in by his billionaire cousin and his brother Andrew after Musk’s $44 billion Twitter acquisition, was discovered by a former executive “basically sobbing” in a phone booth at the company’s San Francisco headquarters.
“He was in over his head and trying to do what Elon wanted,” the author relays from his source. “He was overwhelmed and terrified of his cousin.”
As an insider account of Musk’s chaotic takeover, “Breaking Twitter” portrays James Musk struggling to keep up with ever-changing demands, reduced to tears in fear of the CEO’s swift firings of executives viewed as underperforming.
Elon’s response
Representatives for the Musk cousins did not respond to requests for comment on the depicted emotional scene or working dynamic inside Twitter undergoing rapid change and upheaval.
While Elon vented frustrations with management, his young relative agonized over job uncertainty despite familial ties.
According to Mezrich’s telling, even blood bonds offered no protection from the pressure cooker environment Musk fostered in a breakneck bid to transform the company.
