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Reading: Instagram’s New Trick: Digital Business Cards for the Gram
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Social Media

Instagram’s New Trick: Digital Business Cards for the Gram

Nicole Kristine Jovero
Last updated: October 22, 2024 1:13 am
Nicole Kristine Jovero
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1 Min Read
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  • Instagram launches digital business card feature called profile cards
  • New tool aims to help users market themselves
  • Meta targets Gen Z’s influencer aspirations with easy profile sharing

Contents
Your profile, but make it portableMore than just a pretty face(gram)Gen Z’s new resume

Your profile, but make it portable

Instagram is rolling out “profile cards,” a snazzy new feature that’s basically a digital business card for your Insta life. After months of testing with select creators, this two-sided virtual calling card is now available to all users globally.

More than just a pretty face(gram)

One side of the card showcases your profile highlights – bio, profile pic, links, even your favorite tune. Flip it over, you’ve got a QR code linking straight to your profile.

Want to jazz it up? Customize the background to really make it pop. It’s like your Instagram profile, but to-go.

Gen Z’s new resume

Meta’s betting big on this feature, citing a survey that over half of Gen Z aspires to influencer stardom.

Whether you’re looking to collab with brands, make new friends in Insta groups, or just show off your digital self, these profile cards are designed to help you put your best filter forward.

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