- Bateriku, a profitable Malaysian battery replacement startup, eyes IPO and unicorn status.
- The company, founded by Azarol Faizi, differentiates itself through B2C services.
- Bateriku plans to expand to Indonesia and steadily steer towards IPO goals.
Charging up the auto industry
Bateriku, a Kuala Lumpur-based roadside assistance tech firm, has been quietly supercharging the auto industry its maintenance-free batteries and in-house battery recharging services.
The company, founded by engineer Azarol Faizi, has been profitable for the past five years and has caught the attention of investors like Gobi Partners.
Azarol’s journey started supplying batteries to automakers like Proton and Perodua, but he soon realized the potential of the B2C market.
The road to unicorn status
By offering roadside assistance services and collecting valuable customer data, Bateriku has differentiated itself from competitors and expanded its offerings to include partnerships fleet providers and car rental companies.
Bateriku’s success has not gone unnoticed by the Malaysian government, which has earmarked the company as a potential unicorn.
The firm is also eyeing a listing on the Bursa Malaysia, having met the necessary requirements. Azarol’s plans for the future include expanding to Indonesia and steadily steering the company towards its IPO goals.
To read the original article: https://www.techinasia.com/malaysian-battery-replacement-firm-supercharging-ipo
