- Dating giants merge
- App fatigue drives innovation
- Personalized matchmaking takes center stage in Singapore’s romance scene
Swipe right for bigger pools
Two of Singapore’s largest dating companies, Lunch Actually and Paktor Group, have merged to create Lunch Actually Paktor Group.
This powerhouse aims to expand match pools and offer more personalized dating experiences.
Battling app fatigue
The merger comes amid declining popularity of dating apps globally. Only half of the respondents in a recent survey use dating apps, one-third reporting decreased usage over the past year.
Tech-driven matchmaking
By combining resources and best practices, the new entity plans to leverage data and algorithms from both brands.
This will enable more tailored matchmaking experiences, potentially increasing success rates for singles seeking partners.
