Animoca Brands will collaborate with Ubisoft’s Strategic Innovation Lab to amplify Web3 efforts across gaming and metaverse membership portal Mocaverse.
Ubisoft will integrate its new experimental tactical RPG, Champions Tactics Grimoria Chronicles, into Mocaverse activations. Users can earn and redeem points for game perks and digital/physical rewards.
Cementing Web3 Leadership Through Partnerships
As a prime mover in blockchain gaming, Animoca seeks to drive mainstream adoption by intertwining incentives with popular culture and entertainment.
The Ubisoft pact promises to boost awareness and engagement among gamers around digital property rights. Animoca also gains access to Ubisoft’s tech, talent, and IP as it cements Web3’s first-mover advantage.
Expert Guidance for Piloting Web3 Concepts
Ubisoft gets expert guidance for piloting Champions Tactics and other Web3 concepts while potentially reaching Animoca’s broad crypto-native user base.
Mocaverse Emerges As Web3 Portal
Moreover, spotlighting Champions Tactics on the cross-company loyalty program Mocaverse should demonstrate the portal’s potential as an interoperable gateway bridging Web3 activities across Animoca’s sprawling metaverse and portfolio partners.
Through collaborations with gaming giants like Ubisoft, Animoca can zero in on a formula to usher everyday consumers into Web3 entertainment. Mocaverse may serve as the vehicle unlocking that mainstream trajectory.