- GreyOrange raised $135 million to expand its warehouse robotics globally.
- The firm provides modular software orchestrating robots and humans.
- GreyOrange will use the funds to hire, deploy technology, and explore partnerships amid surging automation demand.
GreyOrange, an AI-powered warehouse robotics startup, secured $135 million in Series D financing to expand its global footprint. The round was led by Investment Corporation of Dubai, with participation from Mithril Capital, Lux Capital, and existing investors Tiger Global and Blume Ventures.
The company offers modular hardware-agnostic software to orchestrate and optimize workflows between robots and human workers in warehouses, distribution centers, and retail stores.
GreyOrange counts Coupang, Walmart Canada, and Nike among its clients as demand for warehouse automation surges.
A Big Market
Global spending on warehouse automation infrastructure is expected to reach $46.93 billion by 2028, per industry analysis.
GreyOrange will leverage the influx of funds to accelerate hiring, widen the deployment of its fulfillment platform, and explore strategic partnerships to bolster adoption.
Recently, the firm renewed a collaboration with automated storage and retrieval systems provider Hai Robotics to enhance productivity and storage density for joint customers. “The overall growth in warehouse automation will continue to propel GreyOrange,” the company stated.
Their Vision
Headquartered in the U.S. after launching in India, GreyOrange intends to tap into ballooning interest in warehouse robots and software to coordinate interactions between different vendors’ cyber-physical systems.
With over 75% of organizations expected to automate fulfillment by 2027, GreyOrange is primed to scale with demand.
