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CultureGaming

YouTube Megastar MrBeast Expands Business Horizons

Nicole Kristine Jovero
Last updated: June 20, 2024 2:07 am
Nicole Kristine Jovero
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1 Min Read
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  • MrBeast launching mobile game, beverage brand in 2025 expansions.
  • YouTube star’s businesses projected $700 million revenue in 2024.
  • Direct-to-consumer plays target monetizing MrBeast’s massive fanbase.

Contents
Diversification daredevil insatiable$700 millions and counting

Diversification daredevil insatiable

YouTuber Jimmy “MrBeast” Donaldson isn’t resting on his laurels.

Court documents reveal the 26-year-old content juggernaut plans to venture into the mobile gaming and beverage realms in 2025, alongside his ever-expanding empire.

$700 millions and counting

Direct-to-consumer brands offer creators like MrBeast a chance to monetize their massive fanbases beyond traditional revenue streams.

From snacks to beverages, influencers are turning fans into customers – and MrBeast intends to lead the charge.

With a staggering $700 million in projected revenue for 2024, nearly triple last year’s haul, MrBeast’s business acumen matches his creative prowess.

As he conquers new frontiers, the maverick YouTuber cements his status as a tour de force in the influencer economy.

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