TikTok Aims for $17.5 Billion in US eCommerce Sales This Year
TikTok aims to grow its TikTok Shop business in the US tenfold…
YouTube Star Pushes Back on X Posting Request from Musk
YouTube's top creator, MrBeast, bluntly rejected Elon Musk's request to cross-post on…
TikTok Rolls Out Monetization Programs for Top Creators
TikTok introduced revenue-sharing initiatives like the Creativity Program beta to incentivize top…
Baidu Ditches $3.6 Billion Livestreaming Acquisition of YY Live Amid Regulatory Hurdles
Baidu pulled out of a $3.6 billion deal to acquire live streaming…
YouTube and Instagram Reap Over $11 Billion from Kids
Harvard study finds YouTube and Instagram earned over $11 billion from kids…
Social Platforms Embrace the Shift to Longer Videos
Social platforms now incentivize longer videos. Viewership data reveals audiences crave more…
Meet the Managers and Teams Behind YouTube’s 2023 Breakout Stars
YouTube's breakout creators built teams. Specialists help creators capitalize on fame. One-person…
YouTube Tops Social Trust for Wary Gen Z
In a recent survey, 59% of Gen Z adults called YouTube very…
TikTok Throws Concert to Show It’s Serious about Music
TikTok held a major concert, signaling its influence as a music destination.…
Meta Challenger Threads Tops Download Charts
Meta's Threads tops iOS downloads, hitting #1. This comes as rival X…