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AI

Meta’s Video Seal: A New Shield Against Digital Deception

Rary Maharani
Last updated: December 18, 2024 1:07 am
Rary Maharani
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1 Min Read
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  • Meta launches Video Seal
  • Deepfake detection tool marks AI videos
  • Technology fights digital misinformation surge

Contents
Deepfakes Rise: The Digital Wild West ExpandsTech Giant Drops Watermarking WeaponCollaborative Vision for Digital Integrity

Deepfakes Rise: The Digital Wild West Expands

The proliferation of generative AI has unleashed a tsunami of synthetic content, dramatically transforming online landscapes.

According to ID verification platform Sumsub, deepfakes have quadrupled from 2023 to 2024, now representing 7% of global fraud activities through sophisticated impersonation and social engineering tactics.

Tech Giant Drops Watermarking Weapon

Meta has unveiled Video Seal, an open-source tool designed to combat digital misinformation by applying imperceptible watermarks to AI-generated video clips. The innovative technology aims to provide robust protection against manipulation, offering researchers and developers a powerful instrument for authenticating digital content.

Collaborative Vision for Digital Integrity

Recognizing the tool’s potential limitations, Meta is taking a collaborative approach by launching the Omni Seal Bench leaderboard and organizing an AI conference workshop.

Pierre Fernandez, Meta’s AI research scientist, emphasized their commitment to advancing watermarking technologies through industry and academic partnerships.

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