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AI

Meesho’s AI Voice Bot Slashes Customer Support Costs

Rary Maharani
Last updated: December 3, 2024 12:24 am
Rary Maharani
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1 Min Read
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  • Meesho launches AI voice bot
  • Cuts customer support costs dramatically
  • Serves millions across India’s diverse linguistic landscape

Contents
Tech Innovation Meets Customer Service RevolutionBreaking Barriers Beyond Urban MarketsExpanding Linguistic Horizons

Tech Innovation Meets Customer Service Revolution

Meesho, the Softbank-backed e-commerce startup, has launched a groundbreaking generative AI voice bot that revolutionizes customer support.

The innovative technology handles 60,000 daily customer calls in English and Hindi, dramatically reducing operational expenses by 75%.

Breaking Barriers Beyond Urban Markets

The Bengaluru-based company, valued at $4.9 billion, serves over 160 million customers—80% located in smaller cities, towns, and villages. By leveraging existing large language models and custom-built components, Meesho’s AI solution navigates complex linguistic nuances and technical challenges like low-quality smartphone audio and noisy backgrounds.

Expanding Linguistic Horizons

Meesho’s strategic approach involves integrating specialized speech recognition and natural language processing technologies.

The startup plans to expand its AI voice bot’s capabilities by adding support for six more Indian languages, positioning itself at the forefront of technological innovation in customer service.

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