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YouTube Unveils “Thumbnail Test & Compare” Feature for Creators

Nicole Kristine Jovero
Last updated: June 17, 2024 1:14 am
Nicole Kristine Jovero
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  • YouTube rolls out “Thumbnail Test & Compare” for creators to test up to three thumbnails.
  • The feature helps determine which thumbnail generates the most watch time share.
  • Availability is limited to creators with advanced features, and mobile support is coming soon.

Contents
Staying ahead in the creator galaxyNot for the faint of heart (or private videos)

Staying ahead in the creator galaxy

YouTube has recently announced the widespread rollout of “Thumbnail Test & Compare,” allowing creators to test up to three thumbnails for their videos.

The feature helps content creators determine which thumbnail generates the most watch timeshare.

The testing process takes anywhere from a few days to two weeks, depending on the video’s impressions and the distinctiveness of the thumbnails.

YouTube encourages testing thumbnails with significant differences to ensure a comprehensive test.

Not for the faint of heart (or private videos)

Creators can test thumbnails on various content types, but not on private, mature, or “Made for Kids” videos.

Thumbnail Test & Compare will be available on desktop to creators with advanced features, which requires phone and ID verification. Mobile support is in the works.

YouTube continues to introduce new tools for creators to experiment with, such as AI features for skipping to the best part of a video and creating backgrounds and effects for Shorts.

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