- Discord emerges as hub for AI startups like Viggle, Midjourney.
- Viggle’s Discord server exploded from thousands to millions of users.
- Partnership beneficial but challenges remain in content moderation, blurred reality.
Keeping up with the virality craze
Discord, the popular communication platform, has unexpectedly emerged as a hub for the burgeoning generative AI revolution.
Startups like Viggle and Midjourney have found a receptive audience on Discord, leveraging its tech-savvy user base and built-in content moderation tools.
For these AI companies, Discord provides a ready-made platform, allowing them to focus on refining their models without the burden of building and scaling infrastructure.
As AI technologies gain traction, managing rapid growth becomes a daunting task. Viggle’s Discord server, for instance, skyrocketed from a few thousand members in March to over 3 million by June.
Discord’s developer team has stepped in to guide these startups through the virality stage, providing crucial support to handle the influx of users and content.
A cyber fairy tale
The partnership between Discord and AI startups is mutually beneficial. While these companies gain a robust platform to showcase their innovations, Discord benefits from hosting cutting-edge technologies attracting new users.
However, challenges remain in moderating content and ensuring responsible use, especially when AI-generated media blurs the lines between reality and fiction.
