- Malaysian startup Deemples aims to capitalize on Asia’s growing golf market.
- It recently raised $2M to expand regionally and innovate features.
- Funds will fuel growth, enhance product, and tap Southeast Asian markets.
The popularity of recreational golfing has been on the rise in Asia, even amidst the pandemic.
According to Sports Marketing Surveys, 23.3 million people across the region played golf in 2020, up from 20.9 million in 2016. Malaysia witnessed the largest growth, with a 25% increase in the number of golfers during this period.
Fore! driving growth in Asia’s golfing scene
Capitalizing on this trend, Malaysian startup Deemples aims to expand its presence in Southeast Asia.
Founded in 2016, Deemples helps golfers plan games using tailored features, creating a network of players and promoting frequent play. This approach benefits golf courses by attracting more players and boosting revenue.
To fuel its growth, Deemples recently secured $2 million in funding from Singapore-based venture capital firm V Ventures.
Teeing up for regional domination
Since its last fundraising round in 2020, the number of active golfers on Deemples’ platform has surged by 200%.
The company observed that Malaysia’s golf community has doubled since 2023.
According to Deemples’ CEO and founder, David Wong, and CTO Ahmad Daleen, the funds will be utilized to develop a scalable best-in-class product, focus on relentless innovation, and ultimately expand into untapped markets across Southeast Asia.
To read the original article: https://www.techinasia.com/malaysias-golf-tech-startup-bags-2m-sea-expansion