- Indonesian edtech startup Pintar raised $3 million to upskill workers.
- Unlike school-focused rivals, Pintar offers skills training and job placement for professionals.
- Its niche workforce focus seems promising despite troubles for Indonesian edtech.
Indonesian edtech startup Pintar has raised $3 million in pre-Series A funding to continue its mission of providing workforce training and job placement services. The round was led by Havez Capital, with participation from SIG Venture Capital.
Offers niche skills
Unlike most education technology companies focused on K-12 schooling, Pintar offers skills credentialing, vocational coursework, and career assistance aimed at working professionals and job seekers.
Through partnerships with major Indonesian employers, the platform has served over 2 million users to date.
Targeting workforce upskilling
“Our mission is to empower labor and help workers break through the infamous middle-income trap,” said Pintar CEO Ray Pulungan.
The company rebranded from HarukaEdu in 2022 and has previously raised $2.2 million in funding.
The latest capital injection comes despite recent troubles for Indonesian edtech, including government restrictions on school-focused startups. But by targeting workforce upskilling, Pintar has carved out a unique and promising niche in the country’s education landscape.
Its emphasis on elevating workers’ skills and job prospects seems likely to drive continued growth.
